Collaboration Archives - Marketing PRojects

Collaboration beats competition as a marketing strategy for growth

by Jane Harrad-Roberts | Jul 10, 2018 | Networking, Strategy/Research

Competition based approaches to strategy no longer work and can actively prevent and organisation from achieving its goals. An alternative model, collaborative advantage, drives a greater level of success that is better for you, your customers and better for society....

Collaboration beats competition as a marketing strategy for growth

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