Category
Marketing Planning, Property/Housing, Strategy/Research
About This Project

Marketing PRojects has supported Place North West with videos of its events in Cheshire and with a project to develop knowledge on its database of contacts so that the ‘destination’ website for property, construction and developer professionals can grow and serve its readers better. It was able to provide better data to attract sponsorship and advertisers for the site using a Media Pack.

It identified its top 1,000 readers and was able to focus on them, their job titles, locations and business types.

As a result, the site has grown in the 3 R’s – readership, revenue and readability – making it the de facto source of information on the property and construction sector in the North West of the UK.

TESTIMONIAL

“Thank you for all your hard work. The readership data looks great and will be really useful.”

Paul Unger, founder and MD of Place North West

It was.

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