If we are wondering if Twitter or Facebook are still relevant for marketing, or what other digital marketing tools we are going to use in 2015 (because you have to make predictions now for next year!) have a look at this list. What is working...
Infographics remain a great tool to visually share and represent information and knowledge, both within the organisation and externally for outreach. They are helping marketers to explain practices, consumer behaviour and share knowledge.> Start with an idea or knowledge you want to share —it could easily...
Some facts (Source: The Content Marketing Institute): • On-line video has increased eightfold in five years. • In 2016 the gigabyte equivalent of all the movies ever made in the history of film will move across networks every 3 minutes. • It will take 6million years to watch...
The shifting marketing landscape and its effect on content creation and media proliferation all point to one fundamental truth: a smaller percentage of people will really understand how best to fit it all together to maximise sales and opportunities to do better business. 1. Traditional media...
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