It’s a challenge to stay cheerful with dark nights approaching, storms outside and Christmas possibly cancelled. Here are some tips to help. Accept that life is a challenge. Understanding and accepting that you are less happy than usual will make you feel...
It’s a new year. Your lead list is sick of the same old marketing messages. Any new prospects are likely to be as well. Your current marketing strategies, fruitful or not, are probably due for an upgrade. How can you shake things up while maximising your recently...
http://www.smallbusiness.co.uk/running-a-business/digital-marketing/2496786/content-marketing-trends-to-be-aware-of-for-next-year.thtml Things are set to get a bit more complicated going forward. Quality not quantity Content marketing has certainly evolved over the...
Online videos are an essential part of marketing in today’s age of social media and digital. 1.8 million words equate to one minute worth of video, according to Dr. James McQuivey of Forrester Research. 45.4% is the percentage of Internet users who viewed at...
Today, technology, connectivity and the social web have given marketers unprecedented opportunities to meet needs. Brands such as Apple, Amazon, Harley Davidson and Waitrose have clearly demonstrated the power and profit of creating a sense of belonging and customer...
