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Social Value, Sustainability & Statistics

Social Value, Sustainability & Statistics

by Jane Harrad-Roberts | Feb 11, 2022 | Strategy/Research

“In the future, the needs of our clients will increasingly become defined not just by profit, but by social values, by sustainable growth and sustainable development. Marketing PRojects’ long-term success, how this success is measured locally and...
Vision and Values, Mission and Governance

Vision and Values, Mission and Governance

by Jane Harrad-Roberts | Jan 11, 2022 | Strategy/Research

We’ve spent some time redefining ‘what we’re all about’ during the pandemic, so here goes, we hope you agree it’s time well spent: To support organisations achieve their ambitions for growth in line with business objectives. To achieve a...
Net Zero for buildings? The three carbons

Net Zero for buildings? The three carbons

by Jane Harrad-Roberts | Dec 19, 2021 | Property/Housing, Strategy/Research

The UK government has set a target in Net Zero Strategy: Build Back Greener to reduce carbon emissions to net zero by 2050. Net zero isn’t straightforward. You need to understand what is meant by operational energy, embodied carbon and whole life carbon. Operational...
Building Back Better: 14 Actions to take

Building Back Better: 14 Actions to take

by Jane Harrad-Roberts | Jul 8, 2021 | Comms/Content/Multi & Social Media, Crisis Management, Events, Strategy/Research

According to US Small Business Administration, if your turnover is between one to five million pounds per year you should be spending 7-8% of that on marketing. (I’ve always said 6-8% in the UK so this tallies well).  It is hopeful that you were able to maintain this...
Pandemic Busters for Business: Agility and Curiosity

Pandemic Busters for Business: Agility and Curiosity

by Jane Harrad-Roberts | Apr 27, 2021 | Crisis Management, Strategy/Research

Agility and Curiosity are the two traits most associated with successful organisations in the coronavirus crisis. Curiosity helps you uncover new solutions, explore them, and ensure that they’re the best course of action. Agility allows you to take bold, decisive...
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