Our News

Marketing Projects Comes Out On Top

Marketing Projects, the Chester & London based PR and marketing consultancy launched a new website this year with the help of Chester based company, Ziggurat. Thanks to the new website, a Global Google search for “Marketing North West”, returns Marketing Projects at number one position out of thousands of other results.

Since the new site, designed and developed by Ziggurat (ziggurat.co.uk) was introduced, Google also returns Marketing Projects at the number one position out of over 30 million results in a search for the company name.

Marketing Projects is extremely pleased with how much the new website has increased its profile and visibility on search engines. Managing Director, Jane Harrad-Roberts, commented; “We’ve had a web site throughout all of our ten years in business, winning a DTI e-commerce award for it in 1999 when we used London based designers. It had not be redesigned for the last four years and we were also aware of the new regulations for web sites concerning disability access and needed to act on them. We are thrilled that not only are our clients finding it an easier site to use, we are getting more business from the internet and more people are finding us there. We’ve had an ongoing battle to be top of the rankings with a company called Marketing Projects Inc. in the US and have now come out top. We registered marketingprojects.com ten years ago as well as the .co.uk domain. A company’s online presence is so important.”

Director of Ziggurat Limited, Bill Holt, said; “The Marketing Projects web site was redesigned to achieve a more professional and cleaner look. It was also redeveloped to be W3C web standards compliant and accessible. Marketing Projects is a people focused business and the new site reflects its ongoing commitment to providing the best possible access to its services. Innovation on the web means technology is constantly evolving and organisations need to continue to develop their web sites to remain competitive.” He added; “We have a growing portfolio of clients who enjoy the benefits of keeping their web sites up to date, a site developed two years ago will most probably be past its ‘sell-by-date’”.

Marketing Projects’ website has been redeveloped so that potential and current clients can have their own press office specially designed for journalists to download images and news quickly. This can either be an extension of a client’s own web site or stand alone for press use. ‘Xpress News™’, has also been launched for organisations needing occasional press coverage. The service allows a press release to be distributed out on behalf of the client, for a small cost of £199, or with follow ups, for £249.

For more information on Marketing Projects, visit www.marketingprojects.co.uk or call 01244 330000. For more information on how Ziggurat can help your business, visit www.ziggurat.co.uk or call 01244 350309.

Ends – 474 Words Photo Caption: Jane Harrad-Roberts, Managing Director of Marketing Projects Marketing Projects ‘fired-up’ in May 1995. In 1997, the business was named ‘Chester New Business of the Year” for “its growth, reputation and use of new technology”. In 1999 it won an award for its use of technology and its e-commerce web site from part of the DTI.

In February 2000, Marketing Projects opened a London office in St George’s Street, Mayfair in London, a convenient meeting point for clients, editors and journalists. The Chester office moved to larger premises in August 2000 and doubled office space in 2002.

Marketing Projects is ranked one of the top 15 PR agencies in the North West for 2005 (top in West and Mid Cheshire) according to EN Magazine (for entrepreneurs) based on client feedback and performance.

www.marketingprojects.co.uk for more information on Marketing Projects, key client press offices and downloadable PHOTOS available at 300dpi plus.

Background to Ziggurat and Marketing Projects’ Website:

The new Marketing Projects web site has had a total makeover in not only the design but also the coding. It was redeveloped in valid W3C (World Wide Web Consortium – w3.org) XHTML 1.0 Transitional and CSS 1,2. The whole of Marketing Projects website is now compliant with WCAG (Web Content Accessibility Guidelines) Priority 1 and Section 508 guidelines.

The benefits of this newly achieved SEO (Search Engine Optimisation) not only holds benefits for Marketing Projects themselves but also for their PR clients featured on the web site, making them more visible to users of the internet.

The new site provides a bespoke CMS (Content Management System) enabling Marketing Projects to add and delete PR press releases and pictures via any web accessible computer anywhere in the world 24/7. The press can monitor new releases and copy text and download press pictures at any time speeding the entire process of getting the news out.

ziggurat limited, design advertising marketing, hoole bridge, chester, ch2 3ne, uk tel+ 44 (0)1244 350309 email admin@ziggurat.co.uk http:// www.ziggurat.co.uk

Press Contact:

Jane Harrad-Roberts Consultant Director, Marketing Projects Email: jane@marketingprojects.co.uk Mobile: +44 7785 395705 Tel: +44 1244 330000 Press hotline: +44 1244 330101

Image Library