The Best Of Chester
  • Service: Service
  • Sector: Sector

The Best Of Chester is a local business directory and events guide to Chester, providing a way to find great restaurants, dentists, hairdressers and anything local.

Brief

Marketing PRojects were asked to launch thebestof.com in Chester with extensive media coverage and a VIP launch event for over 100 attendees in June 2007.

The launch event involved the use of the Marketing PRojects database of over 10,000 trading contacts, e-invites and updates, creating press happenings and badging for all attendees

Results

Extensive media coverage in all the local media needed, and a feature in Cheshire Life, Exclusive and The Magazine.

Eight new website advert bookings were taken on the night and many more in the following weeks.

“Perfect. Well done! Thank you to you and your team.”

Paul Daniels, thebestof, Chester

“Hi Jane, I’ve just had an e-mail from the Sunday Times telling me that The Best Of has achieved a place on the 2007 Sunday Times/Microsoft Tech Track 100, This is great recognition for everyone involved in the Best Of – and that includes you. Thank You.”

Nigel Botterill, Chief Executive, Thebestof.co.uk

 

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