Artisan Wines
- Service: Service
- Sector: Sector
Artisan Wines source hand-crafted wines, direct from small passionate and high quality French producers; the wines the French like to keep for themselves!
Brief
Artisan Wines needed to ignite awareness and were recommended Marketing PRojects to help. Marketing Projects developed a PR and marketing plan based around press release and articles from celebrity wine experts. This involved newspaper targeting, restaurant targeting, press releases, newsletters and award participation (with Gold Star Award winning wines).
Results
Marketing PRojects gave Artisan Wines the spark to develop the business. Artisan Wines is now credited as being one of the organisations which developed the market in the UK for speciality wines based on Cosmo culture and Biodynamic Wines.
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